NEWSLETTER FROM 24.03.2017
SCC EVENTS NEWSLETTER
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The countdown has started

Now that the days are clearly getting longer, Spring doesn’t seem too far away. There are just four more weeks for you to optimize your training with longer runs and tempo runs. This is the time to wear in new running shoes and to test your pre-competition food and drinks as well.

CONTENTS
1. Only four and a half weeks until the race
2. The countdown is on with adidas
3. Finish with relish at Berlin Alexanderplatz
4. Getting into gear: Dress up, run better
1.

Only four and a half weeks until the race

The best way to reach your athletic goals is by having a well-structured training year. You should start by setting realistic goals based on your current fitness level and a feasible amount of training. Mark your calendar for the date you want to be at your peak fitness. If you select two season highlights each year, for instance, the Berlin Half Marathon in Spring and the BMW BERLIN MARATHON in Fall, be sure to set two phases of training. Training means a systematic plan from general fitness to competition-specific elements. The most important and longest phase (about 8-12 weeks) is the preparation phase with gradually increasing basic training. Too rapid training often brings risks of injury and is not long-lasting. As the competition date nears, more and more competition-specific training should be on your trainings schedule (eg. endurance runs at race pace, end-of-run pace increases during a long jog.).

A 10K race fits well into a training plan about four weeks before a half marathon, for instance. If there is not a race near you at that time, do a test run by yourself or with friends. It does not have to be an exact distance, but should be between 9 and 12 kilometres. This is a good test during this phase of your training to see how well you can maintain your pace for a half marathon. We will be providing our next training tip on March 15, when we discuss tapering, or how to optimally train during the last ten days before the half marathon.

2.

The countdown is on

A message from adidas:

Only 1 month left til the 2017 Berlin Half Marathon! Time to lace up your running shoes and get ready. Still looking for the shoe that fits you best? Then you should definitely try out our neutral running shoe Supernova or for more support the stable version Supernova ST. With an enhanced fit for a smooth ride, the Supernova is the go-to running shoe for everyone, every day.Explore the perfect support for your feet right here. Enjoy your preparation runs with adidas!

3.

Finish with relish at Berlin Alexanderplatz

A message from ERDINGER Alkoholfrei:

Finishing is simply the high point for every athlete: ERDINGER Alkoholfrei is going to share this unforgettable moment once more with all finishers at the 2017 Berlin Half Marathon. The isotonic thirst-quencher rewards all runners in the finishing area for their athletic achievement. Those who can't await the end of the race can already enjoy the sports beverage at the BERLIN Vital trade show which is held at STATION Berlin. Close to the Potsdamer Platz the ERDINGER Alkoholfrei promotion stand welcomes thirsty visitors of the fair.

www.erdinger-alkoholfrei.de

4.

Getting into gear: Dress up, run better

We want to help you with your style as you train for the 2017 Berlin Half Marathon. Fresh colours and technical materials help motivate and keep you looking good as you train. We will be offering a limited supply of second-season shirts, sweatshirts, running bottoms and caps from the past BMW BERLIN MARATHON season at reduced pricing until March 15 in our shop. In addition, you can find our brand new Berlin Half Marathon collection at the BERLIN VITAL Spring Sport and Health Expo (March 30-April 1, 2017), which will take place again this year at STATION Berlin. Whether you shop online or at the expo, all of the fashionable gear is only available as long as supplies last—so stop by and get yourself a fresh new look for Spring and Summer!

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SCC EVENTS GmbH
Hanns-Braun-Straße/Adlerplatz
14053 Berlin

Telefon: 030-301 288 10
Telefax: 030-301 288 20
www.scc-events.com

Geschäftsführer: Christian Jost, Jürgen Lock
Registergericht: AG Charlottenburg
Registernummer: HRB 20965 B
Umsatzsteuer-Identifikationsnummer: DE136599588
Inhaltlich Verantwortlicher gemäß § 6 MDStV: Christian Jost, Jürgen Lock

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